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DIGITAL FRIDAYS

With over a decade of experience in digital marketing and project management, I help B2C businesses grow through performance driven strategies and campaigns. From SEO and copywriting to eCommerce, email, PPC and social media, I bring hands-on expertise to optimise your online channels. My approach is collaborative and results focused to boost revenue, increasing engagement, and driving more inbound enquiries and sales.

Flexible & Bespoke B2C Digital Marketing Services

Are you struggling with eCommerce sales? Unsure how to diversify your sales? Or not getting the results from your digital marketing campaigns you expected, despite your best efforts?

Struggling to keep up with the digital marketing trends but don’t have the budget to hire a new team member or hire an agency?

Then you’re in the right place!

Here at Digital Fridays, I offer a comprehensive range of digital marketing and project management services that add value, get your customers engaged, help you rank highly on Google and encourage them to hit that ‘buy’ button.

Bring me your idea or problem and together, we can ensure you get the results you deserve.

Whether you’d prefer me to work remotely from my office based in North Lincolnshire, pop along to your office or become a temporary member of your team, we can collaborate and transform your business’s online performance.

ABOUT ME

Hi! I’m Kirsty Feeney the founder of Digital Fridays.

I’m here to bring you the flexible and affordable help you need to create or enhance the success of your digital projects and marketing campaigns, with less stress, hassle, and expense.

I love collaborating with you to create strategic marketing plans, outstanding social media, PPC, SEO, email marketing or content that helps you achieve your goals and generate more revenue.

With more than a decade of experience working in digital marketing and an innovative approach, you can continue to grow your business, whilst keeping your costs firmly in budget.

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Making your business stand out online

I believe that every great idea deserves to shine brightly, even if you currently have limited resources.​

That’s why I offer a range of B2C digital marketing and project management services that bring your ideas to life, solve your problems, and help you achieve your business goals.

Best of all, I’m not a faceless agency but a real-life person (me- Kirsty!). I love to use my decades of experience, insight, and people-focussed approach to collaborate with you to see results.

Some brands I've worked with...

Digital Support Services

Digital Fridays is able to support all of your digital marketing and project management needs with a strong focus on online sales. I offer strategic planning, SEO, PPC advertising, social media marketing, content marketing, and email marketing. My project management services include planning, team collaboration, budgeting, risk assessment and progress tracking. With proven experienced and a client-centric approach, I deliver customised solutions for your business success. Contact me today to discuss your requirements and let Digital Fridays drive your digital growth.

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Bespoke Digital Marketing

With over 10 years experience in digital marketing I am able to bring thorough digital techniques and innovation to my work. With strategic and hands on experience in all aspects of digital marketing and eCommerce. Working to increase brand awareness and grow your sales through digital marketing.

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Flexible Project Management

As a qualified and experienced project manager in both Prince2 and Agile methodology I’m able to manage your digital projects and programmes. I apply my sound digital acumen to projects ensuring key stages are on track, delivered and maximised to their potential whilst streamlining the customer experience.

Digital Marketing and Project Management Blog

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Digital Marketing

Marketing Funnel for Content Creation 

Someone recently explained they were not getting conversions from all their content so they were going to change their approach and only create content that would aim to push sales and convert. I cringed at the thought of this and found myself walking them through the marketing funnel and how it shapes a solid content strategy. After the

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merchandising
Digital Marketing

What is Digital Merchandising and Why It Matters

When you walk into a shop, it’s rarely an accident that your eye is drawn to a particular display, or that bestsellers are placed right where you can’t miss them. That’s merchandising at work, a way of guiding people through the store, making it easy to browse, and creating an

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google analytics displayed on a screen
Digital Marketing

Benefits of GA4 Exploration Reports for eCommerce

Google Analytics 4 (GA4) has introduced a completely new way of looking at your website data compared to Universal Analytics. While the standard reports in GA4 give you a helpful overview, the explorations are where you can really dive into the data. These customisable reports let you go beyond surface-level

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The idea of Digital Fridays started with me writing a blog on a Friday afternoon. Within digital you are always reading and learning more in an every changing environment. So what better way for me to share the knowledge that I gain than through this platform. Enjoy!

Client Reviews

kirsty has a very good work ethic, always undertaking tasks in a positive and pragmatic way. Since she has worked at Inturf as 'Head of Marketing' Kirsty has helped deliver our new online ecommerce website, linking well with our partners and getting it finished ahead of schedule. Having also managed our social media platforms she has significantly increased our reach and has demonstrated that better market presence has increased sales across the piece, Inturf’s social media now looks and feels much more professional. Not least our Google ratings have shot up, and Kirsty fits in with our team and ethos too.

We have tried for a long time to find someone who we can trust to be objective and put together a marketing plan for us which encompasses all the channels we use as well as potential new opportunities. ​ Kirsty was straight forward with her initial proposal, realistic with her costs and her work was brilliantly executed. It was written taking all aspects of each channel into consideration and has given us the base not just to implement but to create continuity and transparency. ​ We will use Kirsty again and I would highly recommend her to everyone.

I worked alongside Kirsty at Dynamics Connect, a new start up company. Kirsty helped polish the website to include key words and improve the content. She created a social media presence and raised the company profile with email campaigns and regular post. In addition she supported the sales process by creating collateral such as brochures, case studies and video content which in turn increased our followers and inbound enquiries. Her input was always professional and collaborative and her deliveries were on time and within budget. I recommend Kirsty to anyone who wishes to grow their business and increase sales.